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The season begins – Big Boss Marathi in ColorsTV!

The season begins – Big Boss Marathi in ColorsTV!

Big Boss Marathi started his season yesterday bringing an entire “Fan Zone” in VOOT, powered by Screenz technology! The Fan Zone is full of interactive activities for the show’s audience, where they can express themselves on a video UGC wall reacting to daily questions or weekly challenges, send suggestions on a weekly topic, and, of course, vote for their favorite contestant. The entire Fan Zone will be complemented with gamification points that users will collect on every interaction they’ll participate and a leaderboard where they’ll see their position against other participants. Good luck to every participant and have FUN!

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Grab your audience attention

Grab your audience attention

In an era when everything is so fast and instant, it becomes much more challenging to maintain relevancy and being amusing enough to the consumers. A survey of Canadian media consumption by Microsoft reviled that the average person gets distracted after 8 seconds (!) of reading or consuming content – meaning that the main obstacle is not getting to the people – but maintaining them interested. The shocking fact is that it happens both in the situation where the costumer likes the product and when he doesn’t. So how can we overcome this problem? Well, here are 3 main actions you...

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Univision – Me Caigo de la Risa 2019

Univision – Me Caigo de la Risa 2019

Univision innovated the family comedy series “Me caigo de la Risa” with live interactions for home viewers during the show. Viewers were asked to answer show related including trivia questions giving them the opportunity to share their opinion and feel more connected to show. Univision also hosted a voting activity asking viewers to vote for the most popular comedian in the show, generating a fun competition between the show talents!

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10 interesting Customer experience stats that you need to be aware of!

10 interesting Customer experience stats that you need to be aware of!

We selected 10 stats that help you understand where to focus efforts in order to generate the best customer experience. Companies with best-in-class customer experience management achieve year-over-year customer profit margin improvement 527% higher than their peers, and 359% greater company revenue growth. SAP By 2020, the demand for an omnichannel customer experience will be amplified by the need for nearly perfect execution. PWC 75% consumers expect a consistent experience wherever they engage (e.g., website, social media, mobile, in person). Salesforce Today 89% of companies compete primarily on the basis of customer experience, but while 80% of companies believe they...

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Univision “Pequeños Gigantes” 2019

Univision “Pequeños Gigantes” 2019

The new season of “Pequeños Gigantes” is currently running in Univision. The talent show televises groups of talented children from various Hispanic countries including the United States (each group comprises four children) competing against each other to receive the highest ranking at the end of each program, and for the first place and the grand prize. Each group has one captain, one singer, and two dancers. Six judges give each child category a rating based from 1 to 10. The show integrates various interactive activities for the audience to feel like part of the show, including opinion polls, trivia quizzes...

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